If “Great Men Deserve Great Style”, find out who is needing a bit of makeover…

As from the British department store Harvey Nichols perspective, someone potentially interested in a bit of style makeover could be for example…Boris Johnson, or Barak Obama!

Discover more watching the unmissable video below.

Funny enough, the approach of the menswear Harvey Nichols campaign is very innovative and focused on a common problem for men when it comes to style.

Let’s see if no longer taking themselves too seriously will connect this internationally well known luxury brand with consumers more effectively, or more emotionally at least.

The “Great Men Deserve Great Style” campaign content is running through a series of videos on the brand’s YouTube channel.

Watch the Barak Obama’s one…

And if you liked Boris Johnson & Barack Obama you cannot miss Albert Einstein…

Shakespeare…

Or Charles Darwin…

Very enjoyable campaign, indeed.

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